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  2. Gross margin - Wikipedia

    en.wikipedia.org/wiki/Gross_margin

    Percent of markup is 100 times the price difference divided by the cost. Percent of gross margin is 100 times the price difference divided by the selling price. Gross margin (as a percentage of revenue) Most people find it easier to work with gross margin because it directly tells you how much of the sales revenue, or price, is profit:

  3. Contribution margin - Wikipedia

    en.wikipedia.org/wiki/Contribution_margin

    Contribution margin (CM), or dollar contribution per unit, is the selling price per unit minus the variable cost per unit. "Contribution" represents the portion of sales revenue that is not consumed by variable costs and so contributes to the coverage of fixed costs. This concept is one of the key building blocks of break-even analysis.

  4. Cost of goods sold - Wikipedia

    en.wikipedia.org/wiki/Cost_of_goods_sold

    Cost of goods sold ( COGS) is the carrying value of goods sold during a particular period. Costs are associated with particular goods using one of the several formulas, including specific identification, first-in first-out (FIFO), or average cost. Costs include all costs of purchase, costs of conversion and other costs that are incurred in ...

  5. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Cost plus pricing is a cost-based method for setting the prices of goods and services. Under this approach, the direct material cost, direct labor cost, and overhead costs for a product are added up and added to a markup percentage (to create a profit margin) in order to derive the price of the product. Creaming or skimming

  6. Break-even (economics) - Wikipedia

    en.wikipedia.org/wiki/Break-even_(economics)

    Break-even (economics) The break-even point (BEP) in economics, business —and specifically cost accounting —is the point at which total cost and total revenue are equal, i.e. "even". In layman's terms, after all costs are paid for there is neither profit nor loss. [1] [2] In economics specifically, the term has a broader definition; even if ...

  7. Walmart faces lawsuit over deceptive pricing after customer ...

    www.aol.com/finance/walmart-faces-lawsuit-over...

    According to the suit filed by Yoram Khan, Walmart's shelf pricing "does not always reflect the price it charges consumers at the point of sale, causing consumers to pay higher prices at checkout ...

  8. Profit margin - Wikipedia

    en.wikipedia.org/wiki/Profit_margin

    Profit margin is calculated with selling price (or revenue) taken as base times 100. It is the percentage of selling price that is turned into profit, whereas "profit percentage" or "markup" is the percentage of cost price that one gets as profit on top of cost price. While selling something one should know what percentage of profit one will ...

  9. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    The price elasticity gives the percentage change in quantity demanded when there is a one percent increase in price, holding everything else constant. If the elasticity is −2, that means a one percent price rise leads to a two percent decline in quantity demanded. Other elasticities measure how the quantity demanded changes with other ...