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Salesforce. [ 1] Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development. Founded by former Oracle executive ...
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.
Salesforce management systems (also sales force automation systems ( SFA )) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems .
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Marc Benioff. Marc Russell Benioff (born September 25, 1964) [2] is an American internet entrepreneur and philanthropist. Benioff is best known as the co-founder, chairman and CEO of the software company Salesforce, as well as being the owner of Time magazine since 2018. [3] [4]
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Kimble provides a professional services automation (PSA) solution [buzzword] known as Kimble PSA which is built on the Salesforce platform and recognized by Salesforce as a premier partner. [13] The Kimble app automates pipeline forecasting, resource planning, delivery management and project accounting. [14]