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  2. Discounts and allowances - Wikipedia

    en.wikipedia.org/wiki/Discounts_and_allowances

    Discounts and allowances are reductions to a basic price of goods or services. They can occur anywhere in the distribution channel, modifying either the manufacturer's list price (determined by the manufacturer and often printed on the package), the retail price (set by the retailer and often attached to the product with a sticker), or the list ...

  3. Coupon - Wikipedia

    en.wikipedia.org/wiki/Coupon

    Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product . Customarily, coupons are issued by manufacturers of consumer packaged goods [1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...

  4. National Instant Criminal Background Check System - Wikipedia

    en.wikipedia.org/wiki/National_Instant_Criminal...

    The National Instant Criminal Background Check System ( NICS) is a background check system in the United States created by the Brady Handgun Violence Prevention Act (Brady Law) of 1993 to prevent firearm sales to people prohibited under the Act. The system was launched by the Federal Bureau of Investigation (FBI) in 1998.

  5. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

  6. Huffington Post / YouGov Public Opinion Polls

    data.huffingtonpost.com/yougov

    20%. I watched part of it. 15%. I watched clips or highlights of the debate. 16%. I read or watched news stories analyzing the debate. 23%. I haven’t heard anything about it. 25%.

  7. A/B testing - Wikipedia

    en.wikipedia.org/wiki/A/B_testing

    The company then monitors which campaign has the higher success rate by analyzing the use of the promotional codes. The email using the code A1 has a 5% response rate (50 of the 1,000 people emailed used the code to buy a product), and the email using the code B1 has a 3% response rate (30 of the recipients used the code to buy a product). The ...

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