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  2. Diversification (marketing strategy) - Wikipedia

    en.wikipedia.org/wiki/Diversification_(marketing...

    Diversification (marketing strategy) Diversification is a corporate strategy to enter into or start new products or product lines, new services or new markets, involving substantially different skills, technology and knowledge. Diversification is one of the four main growth strategies defined by Igor Ansoff in the Ansoff Matrix: [1] Products.

  3. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Strategy. Porter's generic strategies describe how a company pursues competitive advantage across its chosen market scope. There are three/four generic strategies, either lower cost, differentiated, or focus. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating ...

  4. Diversification (finance) - Wikipedia

    en.wikipedia.org/wiki/Diversification_(finance)

    Outline. Business and Economics portal. Money portal. v. t. e. In finance, diversification is the process of allocating capital in a way that reduces the exposure to any one particular asset or risk. A common path towards diversification is to reduce risk or volatility by investing in a variety of assets.

  5. 6 tips for diversifying your investment portfolio

    www.aol.com/finance/6-tips-diversifying...

    6 diversification strategies to consider. Here are some important tips to keep in mind to help you diversify your portfolio. 1. It’s not just stocks vs. bonds.

  6. What is impact investing? Definition, examples and how to get ...

    www.aol.com/finance/impact-investing-definition...

    While this diversification strategy can help mitigate risk, it’s essential to carefully consider the fund’s investment focus, since ESG and similar funds vary in their criteria. Some ...

  7. 7 Diversification Strategies for a Resilient Retirement ... - AOL

    www.aol.com/7-diversification-strategies...

    This strategy is essentially like buying insurance on the stock market, Neely explained. “You accept small losses over time; but, when the market tanks, tail risk hedges typically go up hundreds ...

  8. Ansoff matrix - Wikipedia

    en.wikipedia.org/wiki/Ansoff_matrix

    Strategy. The Ansoff matrix is a strategic planning tool that provides a framework to help executives, senior managers, and marketers devise strategies for future business growth. [1] It is named after Russian American Igor Ansoff, an applied mathematician and business manager, who created the concept.

  9. The merits of diversification were on full display last week

    www.aol.com/finance/merits-diversification-were...

    Stocks climbed last week, with the S&P 500 jumping 4%. The index is now up 9% from its October 12 closing low of 3,577.03 and down 19% from its January 3 closing high of 4,796.56.