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  2. Apple Design Awards - Wikipedia

    en.wikipedia.org/wiki/Apple_Design_Awards

    Apple Design Awards. The Apple Design Awards (ADAs) is an event hosted by Apple Inc. at its annual Worldwide Developers Conference. The purpose of the event is to recognize the best and most innovative Macintosh and iOS software and hardware produced by independent developers, as well as the best and most creative uses of Apple's products.

  3. Rob Janoff - Wikipedia

    en.wikipedia.org/wiki/Rob_Janoff

    Rob Janoff. Rob Janoff is an American graphic designer known for his work in corporate branding, advertising, and television commercials. He gained recognition for designing the iconic Apple logo in 1977 [1]. Janoff has contributed to design projects for IBM and Intel l [2].

  4. Apple Inc. design motifs - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc._design_motifs

    The colour palette mostly consisted of light gray (Platinum) and off-white (fog). Other motifs include minimal surface texturing and an inlaid three-dimensional Apple logo which was diamond cut to the exact shape. The last Apple product to use the Snow White design language was the Macintosh IIfx which was released in 1990. The Snow White ...

  5. Carolyn Davidson (graphic designer) - Wikipedia

    en.wikipedia.org/wiki/Carolyn_Davidson_(graphic...

    Davidson designed the Swoosh in 1971 while a graphic design student at Portland State University in Portland, Oregon. She started as a journalism major but switched to design after taking a design course to "fill an empty elective." [3] She attained a bachelor's in graphic design in 1971. [4] Phil Knight, who was teaching an accounting class at ...

  6. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The marketing of Apple Inc. encompasses the company's advertising, distribution, and branding. After Steve Jobs returned to Apple in 1997, he made industrial design a key element of the company's branding strategy. Apple's public image has been shaped by several acclaimed advertisements made in partnership with TBWA\Chiat\Day, including 1984 ...

  7. Typography of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Typography_of_Apple_Inc.

    Typography of Apple Inc. Apple Inc. uses a large variety of typefaces in its marketing, operating systems, and industrial design with each product cycle. These change throughout the years with Apple's change of style in their products. This is evident in the design and marketing of the company. The current logo is a white apple with a bite out ...

  8. File:IPad Pro With Logo Apple.svg - Wikipedia

    en.wikipedia.org/wiki/File:IPad_Pro_With_Logo...

    IPad Pro With Logo Apple.svg. Size of this PNG preview of this SVG file: 800 × 145 pixels. Other resolutions: 320 × 58 pixels | 640 × 116 pixels | 1,024 × 186 pixels | 1,280 × 232 pixels | 2,560 × 464 pixels | 3,413 × 619 pixels. Original file ‎ (SVG file, nominally 3,413 × 619 pixels, file size: 4 KB)

  9. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    Apple Inc. is an American multinational electronics company incorporated and headquartered in Cupertino, California, in Silicon Valley. It is best known for its consumer electronics, software, and services. The company was incorporated as Apple Computer, Inc. by Steve Wozniak and Steve Jobs in 1977; as of 2023, Apple is the largest technology ...