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George Gerbner first published his model in his 1956 paper Toward a General Model of Communication. [131] [132] It is a linear transmission model. It is based on the Shannon–Weaver model and Lasswell's model but expands them in various ways. [133] [132] [134] It aims to provide a general account of all forms of communication.
Schramm's model of communication is an early and influential model of communication. It was first published by Wilbur Schramm in 1954 and includes innovations over previous models, such as the inclusion of a feedback loop and the discussion of the role of fields of experience. For Schramm, communication is about sharing information or having a ...
The source–message–channel–receiver model is a linear transmission model of communication. It is also referred to as the sender–message–channel–receiver model, the SMCR model, and Berlo's model. It was first published by David Berlo in his 1960 book The Process of Communication. It contains a detailed discussion of the four main ...
Models of communication are conceptual representations of the process of communication. [20] Their goal is to provide a simplified overview of its main components. This makes it easier for researchers to formulate hypotheses, apply communication-related concepts to real-world cases, and test predictions. [21]
Public speaking, also called oratory, is the act or skill of delivering speeches on a subject before a live audience. [3] Public speaking has played an important cultural, religious and political role in human history. For all that, it is important to use a speaker's rhetorical skills.
The history of communication itself can be traced back since the origin of speech circa 100,000 BCE. [ 1] The use of technology in communication may be considered since the first use of symbols about 30,000 years BCE. Among the symbols used, there are cave paintings, petroglyphs, pictograms and ideograms. Writing was a major innovation, as well ...
Lasswell's model is one of the earliest and most influential models of communication. [3] : 109 It was first published by Harold Lasswell in his 1948 essay The Structure and Function of Communication in Society. [4] Its aim is to organize the "scientific study of the process of communication ". It has been described as "a linear and Uni ...
The Shannon–Weaver model is one of the first and most influential models of communication. It was initially published in the 1948 paper "A Mathematical Theory of Communication" and explains communication in terms of five basic components: a source, a transmitter, a channel, a receiver, and a destination. The source produces the original message.
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