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Evan Spiegel crafted the first Snapchat logo, inspired by a phantom-like logo. The ghostly picture was a perfect fit to portray the fleeting nature of the app and its vanishing messages. Spiegel also shared that it took only one evening to create the logo on a computer in his bedroom. Image Source WBF.
The Alpro brand refresh led by Elmwood London is poised to cement its position in the plant-based industry, presenting a bold new brand look and voice.
Art cars from Hyundai Motor Group conquer New York City as they take to the streets in support of South Korean city Busan’s bid for the 2030 World Expo.
DHL will expand its global innovation footprint to the Americas region by breaking ground for its new Americas Innovation Centre in Rosemont, Illinois, which will offer unique insights into the future of logistics. Joining the DHL Innovation Centre in Troisdorf, Germany, and the Asia Pacific Innovation Centre in...
To reel in the biggest shopping day of the year, Hennes & Mauritz has released a Black Friday collection for men, women, and kids.
The debut coincides with Smarts' offices in Scotland re-branding as Smarts Communicate in a move designed to provide opportunity Belfast-based global public relations and content agency, Smarts Communicate, has furthered the expansion of its international communications business with the opening of a new office in London. The firm employs 45 people in its Irish base and
Snapchat’s new augmented reality content. Everyone’s favourite photo based messaging service Snapchat has announced a big step promising the launch of a brand new global creative studio named arcadia. Arcadia is a new branch in the Snap-family which will be focusing on creating branded augmented reality content.
Snapchat have announced advertisers can now have 3 minute videos ads on their platform though users will still be able to skip them.
The collaboration will lead with the luxury brand and customisable wardrobe for Bitmoji avatars – the first of its kind to live within Snapchat and the Bitmoji app. Bitmoji’s newly launched ‘Mix and Match’ feature will highlight 12 iconic looks from the Ralph Lauren X Bitmoji Collection – 6 men’s and 6 women’s – so Snapchatters ...
HUGO BOSS has launched a global campaign for its denim line, HUGO BLUE, aimed at a young target group, particularly Generation Z.