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Proactiv is an American brand of skin-care products developed by two American dermatologists, Katie Rodan and Kathy A. Fields, and launched in 1995 by Guthy-Renker, a California-based direct marketing company, that was endorsed by famous celebrities [2] The range includes moisturizers, body washes and treatment products, but the brand is known for its three-step anti-acne Solutions 3-step ...
Website. www .rodanandfields .com. Rodan & Fields, LLC, known as Rodan + Fields or R+F, is an American multi-level marketing company specializing in skincare products. Katie Rodan and Kathy A. Fields, creators of Proactiv, started the Rodan + Fields brand in 2002 and sold it a year later. They relaunched the brand in 2007 as a multi-level ...
Guthy-Renker was founded in November 1988 by Bill Guthy and Greg Renker. They met at the Indian Wells Racquet Club and Resort in Indian Wells, California. [2] [3] [4] They considered starting an infomercial company after an order was placed at Guthy's cassette duplication company, Cassette Productions Unlimited, for 50,000 copies of a real estate lecture to be sold through infomercials.
Proactiv 3 Step Acne Treatment - Benzoyl Peroxide Face Wash, Repairing Acne Spot Treatment for Face and Body, Exfoliating Toner - 30 Day Complete Acne Skin Care Kit Proactiv
The “Well Beings” (most health proactive) – 28% of consumers The “Fence Sitters” (wannabe healthy) – 26% The “Food Actives” (mainstream healthy) – 12 %
Website. drrodan .com. Katie Rodan ( née Pregerson, born 1955–1956) is an American dermatologist, entrepreneur, [ 2] and author. [ 3] She is co-creator of the acne management system Proactiv, co-founder of multi-level marketing skincare company Rodan + Fields, and operates a private cosmetic dermatology practice in Oakland, California.
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