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Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [1]
e. Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...
Merger. An amicable involvement of two or more companies to form one unit, and to increase overall efficiency. The shareholders of merged companies are offered equivalent holdings in the new company, and old employees are generally retained. Takeovers, which are quite another matter, generate a lot more heat.
Corporate finance. Mergers and acquisitions ( M&A) are business transactions in which the ownership of companies, business organizations, or their operating units are transferred to or consolidated with another company or business organization. This could happen through direct absorption, a merger, a tender offer or a hostile takeover. [ 1]
Amazon.com, Inc., is an American electronic commerce and cloud computing company headquartered in Seattle, Washington. Founded by Jeff Bezos on July 5, 1994, as an online bookstore, Amazon went public after an initial public offering on May 15, 1997, during the midst of the dot-com bubble. [ 1] The funds gained from the IPO allowed Amazon to ...
Agency (psychology) The first half of the topic of agency deals with the behavioral sense, or outward expressive evidence thereof. In behavioral psychology, agents are goal-directed entities that are able to monitor their environment to select and perform efficient means-ends actions that are available in a given situation to achieve an ...
Applied psychology is the use of psychological methods and findings of scientific psychology to solve practical problems of human and animal behavior and experience. . Educational and organizational psychology, business management, law, health, product design, ergonomics, behavioural psychology, psychology of motivation, psychoanalysis, neuropsychology, psychiatry and mental health are just a ...
"Don't make it easier to buy." Avoid setting up your accounts for one-click buying, which allows you to make a purchase with a single click by storing your credit card information on retail sites ...