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For a two-piece set that you can wear out and about all year, $37 (with the coupon) is a hard price to beat, especially when similar sets can set you back upwards of $100 — like this popular ...
Until the issuing of Clothing Coupon books for 1942-43, consumers were to surrender unused margarine coupons from their food ration coupon book when buying clothing. [44] Initially people were allocated 66 points for clothing per year; in 1942, this was cut to 48, in 1943 to 36, and in 1945–1946 to 24.
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
Price gouging. Price gouging is a pejorative term used to refer to the practice of increasing the prices of goods, services, or commodities to a level much higher than is considered reasonable or fair by some. This commonly applies to price increases of basic necessities after natural disasters. Usually, this event occurs after a demand or ...
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