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  2. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Absorption pricing. This pricing method aims to recover all the costs of producing a product. The price of a product includes the variable cost of each item plus a proportionate amount of the fixed costs: Unit Variable Costs + (Overhead + Managing Costs) ÷ Number of units produced = Absorption Price. Fixed or variable costs, direct or indirect ...

  3. Price discrimination - Wikipedia

    en.wikipedia.org/wiki/Price_discrimination

    Some prices under price discrimination may be lower than the price charged by a single-price monopolist. Price discrimination can be utilized by a monopolist to recapture some deadweight loss. [10] [11] This pricing strategy enables sellers to capture additional consumer surplus and maximize their profits while offering some consumers lower prices.

  4. iPad (1st generation) - Wikipedia

    en.wikipedia.org/wiki/IPad_(1st_generation)

    Former Apple chief executive officer Steve Jobs introducing the iPad at Apple’s 2010 keynote address. Apple co-founder Steve Jobs stated in a 1983 speech about the company: [10] "[Our] strategy is really simple. What we want to do at Apple, is we want to put an incredibly great computer in a book that you can carry around with you and learn ...

  5. Value-based pricing - Wikipedia

    en.wikipedia.org/wiki/Value-based_pricing

    Value-based pricing. Value-based price, also called value-optimized pricing or charging what the market will bear, is a market-driven pricing strategy which sets the price of a good or service according to its perceived or estimated value. [1] The value that a consumer gives to a good or service, can then be defined as their willingness to pay ...

  6. Discounts and allowances - Wikipedia

    en.wikipedia.org/wiki/Discounts_and_allowances

    Discounts and allowances are reductions to a basic price of goods or services.. They can occur anywhere in the distribution channel, modifying either the manufacturer's list price (determined by the manufacturer and often printed on the package), the retail price (set by the retailer and often attached to the product with a sticker), or the list price (which is quoted to a potential buyer ...

  7. Good–better–best - Wikipedia

    en.wikipedia.org/wiki/Good–better–best

    The "good" option is typically a basic, no frills product which has few features, but which is accessible to more buyers because of its low price. The "best" option is typically a premium product which has the most features and a high price, and which is sometimes considered a luxury good. Offering a middle, "better" option invokes the ...

  8. Apple Guilty of Collusion on E-book Pricing

    www.aol.com/2013/07/10/apple-guilty-of-collusion...

    In a U.S. District Court ruling this morning, U.S. Department of Justice charges against Apple Inc. (NASDAQ: AAPL) for colluding to fix prices for e-books with several publishers were upheld. Apple.

  9. Top Media Stories of 2010: Apple iPad, Howard Stern and ... - AOL

    www.aol.com/2010/12/31/top-media-stories-of-2010...

    Oh what a year it was, especially for the media. When the history of 2010 is written, it will be remembered as the year of change for the industry, with new technology, new strategies and new ...