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December 11, 2014. Windows Phone. September 6, 2012. Windows. July 29, 2015. Genre (s) Puzzle. Candy Crush Saga is a free-to-play tile-matching video game released by King on April 12, 2012, originally for Facebook; other versions for iOS, Android, Windows Phone, and Windows 10 followed. It is a variation of their browser game Candy Crush.
King, also known as King Digital Entertainment, is a Swedish video game developer and publisher that specialises in social games.Headquartered in Stockholm and London, and incorporated as King.com Limited in St. Julian's, Malta, King rose to prominence after releasing the cross-platform title Candy Crush Saga in 2012.
Microtransaction. Microtransactions ( mtx) refers to a business model where users can purchase in-game virtual goods with micropayments. Microtransactions are often used in free-to-play games to provide a revenue source for the developers. While microtransactions are a staple of the mobile app market, they are also seen on PC software such as ...
King Digital released "Candy Crush Saga" a little over two years ago, and the game proved to be instantly addictive for smartphone owners and folks playing apps on Facebook.
But what seems to set Candy Crush Saga apart from the established match-three games on Facebook--namely Diamond Dash and Bejeweled Blitz--is the levels themselves. The two latter games present the ...
With it, Microsoft gained ownership of several franchises under Activision, Blizzard Entertainment, and King, including Call of Duty, Crash Bandicoot, Spyro, Warcraft, StarCraft, Diablo, Overwatch, and Candy Crush. As of 2023, the acquisition is the largest video game acquisition by transaction value in history.
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