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  2. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [ 1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. [ 2]

  3. Social networking service - Wikipedia

    en.wikipedia.org/wiki/Social_networking_service

    Social networking service. A social networking service (SNS), or social networking site, is a type of online social media platform which people use to build social networks or social relationships with other people who share similar personal or career content, interests, activities, backgrounds or real-life connections. [1] [2]

  4. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog ...

  5. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising. Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information ...

  6. List of social platforms with at least 100 million active ...

    en.wikipedia.org/wiki/List_of_social_platforms...

    This is a list of social platforms with at least 100 million monthly active users. [a] The list includes social networks, as well as online forums, photo and video sharing platforms, messaging and VoIP apps.

  7. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    v. t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [ 1] Online advertising includes email marketing, search engine marketing (SEM), social media ...

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