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List and Standard prices should be the same. They would be considered the MSRP. Strikethroughs happen when you have a sales price in. You will not get the strikethrough if you haven’t had a SIGNIFICANT sales at the list price over a significant amount of time in the past.
Providing Amazon with a List Price is one way to help us display a reference price on products you sell. We are running continuous checks in our catalog data and have found some of your recent product offerings are either missing a List Price or the current value may be old or out of date.
At Amazon, we strive to improve customer experience by providing accurate and complete pricing and discount information. In this vein, we are updating the “List Price” or the “RRP” attribute required in the “Add a Product” tool on Seller Central for this list of “product_types”: https://mass-mail-files.s3.amazonaws.com/Product ...
The list price for your product on Amazon is up to you. When you create an Amazon product listing, you determine the list price when you fill out your offer details.
The List Price (also known as the Manufacturer's Suggested Retail Price, or MSRP) is the suggested retail price of a new product as provided by a manufacturer, supplier, or seller. Similarly, a Bundle List Price is the List Price for a bundle of products, or the sum of the List Prices for the items in that bundle.
List Price Strikethrough - “List Price” High, “Your Price” Lower. The easiest and most simple way to achieve strikethrough pricing is by setting the “List Price” of your product in your Edit Listing settings higher than the “Your Price” setting.
What is the Difference Between Your Price and the List Price on Amazon? On Amazon, “your price” is the normal price you want to list your product for. The sale price, on the other hand, is the price you use when running a sale on that item.
List Price requirements for eBooks are detailed below based on the royalty option selected are described below: USD List Price Requirements for Amazon.com Minimum List Price
A/B price testing is simple: list your product at two different prices for a set amount of time, then compare its performance. In this way, running a split test allows you to make data-driven decisions on pricing instead of just guessing.
The List Price is the suggested retail price of a new product as provided by a manufacturer, supplier, or seller. Except for books, Amazon will display a List Price if the product was purchased by customers on Amazon or offered by other retailers at or above the List Price in at least the past 90 days. List prices may not necessarily reflect ...