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Swiss style (also Swiss school or Swiss design) is a trend in graphic design, formed in the 1950s–1960s under the influence of such phenomena as the International Typographic Style, Russian Constructivism, the tradition of the Bauhaus school, the International Style, and classical modernism. [1] [2] The Swiss style is associated with the ...
Font. In metal typesetting, a font is a particular size, weight and style of a typeface. Each font is a matched set of type, with a piece (a "sort") for each glyph. A typeface consists of various fonts that share an overall design. In the 21st century, with the advent of computer fonts, the terms "font" and "typeface" are often used ...
International Typographic Style. The International Typographic Style is a systemic approach to graphic design that emerged during the 1930s – 1950s but continued to develop internationally. It is considered the basis of the Swiss style. [1] [2] It expanded on and formalized the modernist typographic innovations of the 1920s that emerged in ...
Montserrat (typeface) Montserrat is a geometric sans-serif typeface designed by Argentine graphic designer Julieta Ulanovsky and released in 2011. It was inspired by posters, signs and painted windows from the first half of the twentieth century, seen in the historic Montserrat neighbourhood of Buenos Aires. [1]
Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line spacing, letter spacing, and spaces between pairs of letters. [1] The term typography is also applied to the style, arrangement, and ...
This group is characterized by lines of even thickness for each stroke, the equivalent of "sans serif". This style, first introduced on newspaper headlines, is commonly used on headings, websites, signs and billboards. A Japanese-language font designed in imitation of western serifs also exists. [80]
Type design is the art and process of designing typefaces. This involves drawing each letterform using a consistent style. The basic concepts and design variables are described below. A typeface differs from other modes of graphic production such as handwriting and drawing in that it is a fixed set of alphanumeric characters with specific ...
Futura (typeface) Futura is a geometric sans-serif typeface designed by Paul Renner and released in 1927. [1] It was designed as a contribution on the New Frankfurt -project. It is based on geometric shapes, especially the circle, similar in spirit to the Bauhaus design style of the period.
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