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If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
Continuous stationery. Continuous stationery (UK) or continuous form paper (US) is paper which is designed for use with dot-matrix and line printers with appropriate paper-feed mechanisms. Other names include fan-fold paper, sprocket-feed paper, burst paper, lineflow (New Zealand), tractor-feed paper, and pin-feed paper.
Bleed (printing) 1. Trim; where the product will be cut. 2. Bleed; the zone outside the trim area. 3. Margin; the zone inside the trim area. In printing, bleed is printing that goes beyond the edge of where the sheet will be trimmed. In other words, the bleed is the area to be trimmed off.
Flyer (pamphlet) A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars.
The term, trade card, refers to a varied group of items made of paper or of card of varying sizes and shapes. Trade cards evolved in different ways in Britain, America and Europe, giving rise to wide variation in their format and design. The characteristic features of a trade card are that it is a small printed item, used by merchants and ...
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