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Alexander Osterwalder. Alexander Osterwalder at the Business of Software 2011 conference. Alexander Osterwalder (born 1974) is a Swiss business theorist, [1] author, speaker, consultant, and entrepreneur, known for his work on business modeling [2] and the development of the Business Model Canvas. [3]
The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.
ISBN. 0307887898. OCLC. 770494142. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses is a book by Eric Ries describing his proposed lean startup strategy for startup companies. [1]
A business model is a way of describing how the enterprise will make money. Strategyzer’s Business Model Canvas is a 9-block process that explores, initially, value proposition (your offer, but ...
Publication date. September 2018. Pages. 244. ISBN. 978-1-59448-821-4. LC Class. BF448 .J64 2018. Farsighted: How We Make the Decisions That Matter the Most (2018) is a nonfiction book by American journalist Steven Johnson .
Value proposition. In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and ...
Use your computer to hone your craft and market yourself in online groups and social media like LinkedIn. 5. Event planner. If your eyes light up at the thought of organizing and pulling off the ...
Scorched earth – Destroying anything that might be of use to the enemy while retreating, or advancing. Turtling – Continuous reinforcement of the military front until it has reached its full strength, then an attack with the now-superior force. Withdrawal – A retreat of forces while maintaining contact with the enemy.
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